Private Club

Our consulting team developed a new social club program, inclusive of a restaurant, multiple bar experiences and lounge. We were tasked with the development of the concept narrative, overall design, and culinary programming. Our primary objective was to create an elevated hotel-like experience that captured the various psychographics of the club who also work and live in the building, creating something more personable for them. We also looked to inspire thought-provoking discussions with our members in the space through activations of cooking demonstrations at chef’s tables and a carefully curated art program.

Location: New York, NY  

Category: Private Member Club F&B Programming

OUR SCOPE 

• Created the concept and programming for the full building, inclusive of the restaurant, bar, and numerous private dining rooms.

• Outlined the culinary vision and menu direction for all activations.

• Advised on branding, signage, and uniforms.

• Oversaw the development of the design from concept through construction sets.

• Advised on guest & employee experience through the lens of Enlightened Hospitality.